Event Management

Event marketing services encompass a wide range of strategies and tactics designed to plan, promote, and execute successful events.  These services can include:

  • Event Planning and management: This involves every aspect of event organization, from venue selection and logistics to budget management and on-site coordination.
  • Event Marketing and Promotion: Generate buzz and attract attendees through targeted marketing campaigns, social media promotion, and PR.
  • Event Sponsorship and partnerships: Secure sponsorships and partnerships to find events and increases brand visibility.
  • Event Measurement and logistics: Track event metrics, such as attendance, engagement, and ROI, to evaluate success and inform future events.

Britt helps companies deliver content marketing strategies that deliver results.  From creating personas and content mapping, to creating original content, Britt can help your business evaluate and existing program to optimize or create a program from scratch.

GET STARTED LEARN MORE
event management
BIG PICTURE

Event Expertise at Your Fingertips

You're in safe hands!  Britt has delivered 400+ events in her career, including:

  • Tradeshows
  • Hospitality
  • Customer-focused events
  • User groups
  • Advisory councils
  • Award galas
  • Seminars
  • More...

Events need a strategy to be successful.  They're expensive, but can deliver huge rewards.  Want to make sure your investment is working for you?  Reach out!

LET'S CHAT LEARN MORE
FAQ

Need clarification?

Planning a customer-focused event

Ready to gather customers, partners, and prospects for a jaw-dropping, loyalty-inducing user conference experience at a price you can afford? Britt equips you with the strategic event expertise you need to plan and execute an impactful user conference that won't blow up your budget.

From launching an extraordinary inaugural event to reimagining a long-running conference experience, Britt will capture your vision and bring you measurable results.

Britt can help you with designing an agenda and theme, speaker recruitment, venue selection, F&B, hospitality, campaigns to drive attendance, logistics, SWAG, and more!

Britt will work with you to plan your user conference, fueling your success with innovative and cost-saving strategies, comprehensive project plans, quality service, and unparalleled support.

Planning a VIP event

Do you need to create an exclusive white glove experience for your executives or other VIP group? Get the strategic event expertise you need to rapidly design a premium corporate event that makes your VIP attendees feel valued and special.

From sourcing a luxurious setting to personalizing every detail, Britt will capture your vision and bring you measurable results.

Britt will work with you to drive success with the latest strategies, comprehensive project plans, quality service and unparalleled support.

Planning an industry tradeshow

Ready to build brand exposure, credibility, and your lead count at an industry trade show? Get the strategic event expertise you need to create an impactful and unforgettable trade show presence and capture as many of the attendee audience as possible.

From creative concept to final reporting, Britt works with you to systematically plan, organize, and execute your trade show presence. Collaborating closely, Britt will craft your vision into an achievable strategic plan, meticulously attending to each detail.

Britt can help select booth space, brainstorm a theme for the event, select and order SWAG, order booth shirts for staff, design campaigns to drive booth traffic, create promotions, apply for speaking slots, build briefing decks for analysts and press, organize the logistics, source and book hospitality, craft follow-up campaigns, and more!

DETAILS

Key aspects of marketing in events

Marketing plays a crucial role in events by promoting the event to potential attendees, building awareness for the brand or cause associated with the event, driving registration and attendance, and ultimately creating a successful experience by effectively reaching the target audience through various channels and messaging strategies. 

Key aspects of marketing in events:

  • Generating interest:

Using various marketing channels like social media, email campaigns, website content, and PR to inform potential attendees about the event, its key features, speakers, and benefits. 

  • Target audience reach:

Identifying and precisely targeting the right demographic for the event to maximize engagement and attendance. 

  • Brand building:

Leveraging the event to strengthen the brand image and reputation by showcasing company values and expertise. 

  • Creating excitement:

Utilizing creative marketing materials and messaging to generate buzz and anticipation for the event. 

  • Event promotion:

Developing a comprehensive marketing plan including pre-event, during-event, and post-event strategies to maintain momentum and engagement. 

  • Lead generation:

Capturing attendee information to nurture relationships and potentially convert them into customers or clients after the event. 

  • Post-event follow-up:

Continuing the conversation with attendees through thank-you messages, event recap, and sharing post-event content to maintain connections. 

LET'S CHAT LEARN MORE

Reach out to learn more about how Britt can help you manage your events to meet and exceed your goals!

LET'S CHAT LEARN MORE